Design Walmart Claims YEEZY Is Trying To Steal Its Logo

Walmart Claims YEEZY Is Trying To Steal Its Logo

By Media Beast in Design

Walmart recently filed a notice of opposition with the U.S. Patent and Trademark Office after claiming the YEEZY logo is infringing on its signature rays logo. The YEEZY “eight dotted lines, each comprising three totally shaded circles, with a total of 24 circles, arranged at equal angles as rays from a sun” motif is being trademarked for use in clothing and retail stores, music recordings and streaming, hotels and Kanye’s ambitious “non-metal modular homes.”

Walmart says that its image “will be damaged by registration of [Yeezy LLC’s] mark” as it is too similar to the rays logo that has been its marker since 2007. They also note that the logo “has become well known and famous as a distinctive indicator of the origin of [its] goods and services and a symbol of [its] goodwill.”

Have a look at the logos below.